AEON VALENTINE: GIỮ MÃI NHỊP YÊU ĐẦU

OVERVIEW

Organizing Valentine's Day activities in Japanese style, encouraging shoppers to take part in activities from which push sale 

INSIGHTS

Young family, couples who come and shopping at AEON during Valentine season

CONCEPT

"Giu Mai Nhip Yeu Dau" is the concept show love in valentine in romantic with Japanese style at AEON Mall

DEPLOYMENT

The concept "Giu Mai Nhip Yeu Dau" is fully deployed on 05 AEON Mall over the country:

  • Digital Content  
  • Mall Decoration 
  • Special activities at booth: Heartbeat Simulation

RESULT

A large number of couples received lovely photos with frame and cups

The campaign has given out 1,000 gifts to consumers during 03 activation days